SALES EFFICIENCY is about how to get in front of the right customers, for the right amount of time, at a minimum cost.
Good measurements include cost of sale, participation rate, call volumes and call / prospect ratio.
SALES EFFECTIVENESS is about how to maximize sales potential once you are there.
Good measurements include win rate, average deal size, attach rates, sales cycle length and call / deal ratio.
Connecting the dots to create a clear vision of the path to a differentiated approach.
Ensuring the appropriate skill and will exists to execute and sustain at all levels.
Designing custom sales process and methodology that enable how you want to go-to-market.
Cools tools that reinforce skills and process to create effectiveness.
SALES EFFICIENCY is about how to get in front of the right customers, for the right amount of time, at a minimum cost.
Good measurements include Cost of Sale, Participation Rate, Call Volumes and Call / Prospect Ratio.
SALES EFFECTIVENESS is about how to maximize sales potential once you are there.
Good measurements include Win Rate, Average Deal Size, Attach Rates, Sales Cycle Length and Call / Deal Ratio.