Let’s assume you’ve read the other blogs in this series. You’ve realized your strategic plan is mostly budgeting in disguise. You’ve stopped rearranging your org chart like a game of corporate Rummikub. And you’ve come to terms with the fact that last year’s SKO was a PowerPoint-palooza with dry chicken and a team that remembered […]
It’s that time of year again: Flights are being booked. Ballrooms are being reserved. Executives are pretending they’re motivational speakers. Yes, it’s Sales Kickoff (SKO) planning season. SKOs should be the ignition point for the year’s go-to-market strategy. They should inspire, align, and sharpen execution. But too often, they deliver fatigue, confusion, and a branded […]
The connection between corporate strategy, sales strategy, and a Sales Kickoff (SKO) is both critical and often underleveraged. When aligned well, these three elements form a closed loop of strategic clarity, executional alignment, and frontline empowerment. When disconnected, they create confusion, misallocation of resources, and underperformance in the field. Let’s unpack the connection through a […]
There’s a strange ritual that happens in boardrooms every fall. Executives gather to review “next year’s plan,” and somewhere around slide 38, someone suggests that what the company really needs is… a new org structure. Cue the whiteboard marker. Circles. Boxes. Dotted lines. Innovation achieved! If you listen closely, you can hear Peter Drucker facepalming […]